Co-mention
Definition
A co-mention is when two or more brands are named in the same AI answer.
Why it matters
Co-mention shows who you are grouped with. Being named beside the right competitors places you in the right consideration set.
Example
One competitor appears next to a brand in nearly every comparison answer.
Related terms
Measurement
Share of voice (in AI answers)
Share of voice in AI answers is a brand's mentions divided by all tracked brand mentions across the same set of answers.
Measurement
Brand mention
A brand mention is any occurrence of a brand's name in an AI generated answer.
Measurement
Position (in AI answers)
Position in AI answers is where a brand appears when an answer names several options, and how it is described there.
What is Co-mention?
A co-mention is when two or more brands are named in the same AI answer.
Why does co-mention matter?
Co-mention shows who you are grouped with. Being named beside the right competitors places you in the right consideration set.
See these terms measured on your brand.
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