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BrandWater AI
PerformanceAvailable at launch

Overview

How is my brand doing in AI discovery right now?

What you will see

Example finding

Spot a change in recommendations

When a rate moves, Overview names the affected topic and links to the visibility diagnosis and the opportunity it produces.

Quick answer: Overview

Overview is the default Performance screen. It follows one order every time: the current state, what changed, why, the evidence, and the few things that need attention, so a busy team gets the answer in a minute.

What you see

The default screen. It follows one order every time: current state, what changed, why, the evidence, and what needs attention next.

A plain language headline

A status such as 'your AI visibility is improving', next to the primary metric.

Four headline metrics

Visibility, recommended, cited and share of voice, each with change against the prior comparable run.

What changed

Only the meaningful positive and negative movements, not every wobble.

Where to look next

Three to five opportunities, ranked, linking straight to Agent.

How it works

  1. 1

    Observe

    Stored answers from your activated prompts on each engine.

  2. 2

    Aggregate

    Deterministic rules turn answers into metrics and time window snapshots.

  3. 3

    Explain

    An evidence backed explanation links each movement to prompts, sources and competitors.

How it is measured

Definitions come first, so numbers stay comparable from one audit to the next.

Current state
The latest snapshot for the selected engines, market and window.
Change
Difference against the prior comparable window, shown only when the sample supports it.
Attention items
The few opportunities with the most impact and confidence, never a long list.

Good to know. Overview summarises a defined prompt set at a point in time. Recurring scheduled monitoring is coming in V2, so at launch each refresh follows an audit you run.

Common questions

Why does Overview show so few items?

Attention is limited by design. Showing everything hides what matters, so it surfaces a short list ranked by impact and confidence.

Is the trend a stable trend?

Only when the sample supports it. A tiny sample is never presented as a stable trend.

How current is Overview?

It reflects your latest completed audit. Recurring scheduled monitoring is coming in V2.

Who uses it

Head of marketing
One screen to brief leadership.
Founder
A plain language status without the mechanics.
SEO lead
The starting point before drilling into diagnosis.

Common mistakes

  • Reading it as a leaderboard

    It describes your prompt set, not the whole market.

  • Ignoring the sample size

    A move on few runs may be noise.

  • Skipping the evidence

    Every item opens the answers behind it. Look.

A short checklist

  • Read the headline, then the four metrics
  • Check the run count before trusting a change
  • Open the reason for the biggest movement
  • Review the attention list
  • Note what will be checked next

See Overview on your own brand.

Start with a first audit. We show where you appear, who is named instead, and what to fix first.