Example finding
Plan a comparison resource
A strategy can recommend a comparison page and clarified product evidence, and names the prompts to re-run.
Quick answer: Strategies
Strategies turn an opportunity into a concrete plan across content, technical, structured data, authority, competitive and localisation actions, with how each will be verified. At launch you carry them out yourself.
What you see
A recommended plan for each opportunity, expressed as concrete actions across content, technical, structured data, authority, competitive and localisation classes.
Action classes
Content, content update, technical, structured data, authority, competitive and localisation.
What to change
The page or topic affected and the change recommended.
How it is verified
The re-crawl or re-run that will confirm the effect.
Your status
Track what you have done. At launch you carry it out yourself.
How it works
- 1
Recommend
A structured strategy is generated from the opportunity.
- 2
Review
You decide what to take forward.
- 3
Act
You make the change. Managed execution is coming in V3.
How it is measured
Definitions come first, so numbers stay comparable from one audit to the next.
- Action class
- The kind of change recommended.
- Affected scope
- Pages, topics, intents, engines and markets involved.
- Expected measurement
- The rates that will be compared after the change.
Good to know. Strategies are recommendations. Drafts arrive in V3 and publishing through a CMS is a V3 capability that needs your approval.
Common questions
Can I ask it to write the content?
Content drafts are coming in V3. At launch you get the recommendation and the evidence.
Does it publish to my site?
At launch the Agent recommends and you make the change. Execution is coming in V3 and will require explicit approval.
Can it write content at launch?
Content drafts are coming in V3.
A short checklist
- Review the strategy against your brand record
- Pick the action class
- Assign an owner
- Note the prompts to re-run
- Track status
Who uses it
- Content team
- Clear briefs.
- SEO
- Technical and schema steps specified.
- Agency
- A plan to present.
Common mistakes
Doing all actions at once
You will not know what worked.
Skipping the measurement plan
Decide how you will check.
Expecting drafts at launch
Drafts are coming in V3.
See Strategies on your own brand.
Start with a first audit. We show where you appear, who is named instead, and what to fix first.